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Posts Categorized / Landing Page

Ghost Buttons: The Subtle But Solid Website Design Trend

Ever since dynamic menus and CSS started to reign the design world, using buttons as part of your website design has become history. But as the phrase goes, do not forget ‘history repeats itself’. Yes, buttons are back now and you might not be surprised if I say they have become potential trendsetters among today’s […]

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Pitching Responsive Design to Clients the Right Way

As designers and developers, we’re still trying to come to grips with the multi-device web. There’s always something new to discover, explore and learn. So as we keep updating ourselves, our connection with clients who aren’t exposed to cutting-edge developments in design keeps getting weaker. When the time comes for us to pitch responsive design, […]

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The Basic Elements of Responsive Design

Responsive design needs no introduction. Almost every serious business has a responsive site or is looking to change over very soon. What this means is that there is an influx of responsive design projects for designers, many of whom are just learning the ins and outs of RWD. This post is meant to be a […]

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5 Great Sites to Follow for Web Design Inspiration

It goes without saying that designers are a creative lot. Having said that, they still need some inspiration when they hit dead ends or to simply keep the motor running. Design galleries and magazines can help them spark discussions, get stubborn ideas out of their heads and on to the screen and improve their design […]

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Do You Really Need Good Design?

There is always a tug of war between content and design. On one hand, people hold on to content and utility and miss out on the benefits of good design. On the other, they spend a fortune on design and don’t see any returns for it. So does good design really count as much as […]

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5 Branding Mistakes that You Need to Avoid

Branding is what makes your company unique and especially in India. Nano is now being remarketed to the younger generation. Tata made two branding mistakes here: They were selling to the right segment but botched up the brand positioning. They didn’t think of targeting other segments like the younger crowd who can’t afford expensive cars.

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11 Simple Ways to Optimize Your Mobile Landing Page

If you’re nonchalant about building your mobile landing page, your business is already in trouble. With mobile internet usage set to overtake desktop internet usage by 2014, you need to be focusing all efforts on building an attractive mobile app or mobile page. If you’re already there but your mobile landing page just doesn’t seem […]

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